Amazon re:Mars

THE CHALLENGE

THE SOLUTION

Turn Amazon’s annual tech and science conference, re:MARS, into something bigger than a once-a-year event.

Create a long-tail series of activations and messaging strategy to make re:MARS a standalone brand, including podcasts, a destination website, and a series on Prime video.

WHAT WE DELIVERED
  • Strategy
  • Concepting
  • Scripting